Smart analytics for intelligent decision making
Make data driven decisions and provide your customers with seamless personalized experiences by unlocking smart and actionable insights from your data.
Industry Solutions for Retail, CPG and Media
Demand Forecasting
Customer Segmentation
Recommendation Engine
Churn Prediction
Demand Forecasting
-
Easily generate forecasts for new products and short life cycle products
-
Improve inventory planning to minimize stock outs and reduce excess inventory
-
Accurately predict customer demand by factoring in local market conditions and multiple real-time data
Benefits and Business Value
Reduce forecasting errors
Reduce
stock outs
Supply
chain optimization
Improve
inventory management
Customer Segmentation
-
Delineate specific clusters of consumers that rank high on similarity scores through custom-built models
-
Enable seamless media targeting through customized bidding on remarketing audiences
-
Drive product differentiation through target segment fit assessments and rigorous A/B testing
Benefits and Business Value
Understand customer
preferences
Improve products
and services
Drive product
differentiation
Personalize customer
experience
Recommendation Engine
-
Deliver highly personalized product recommendations based on user history
-
Drive higher customer engagement, conversions, and loyalty with hyper-relevant recommendations
-
Understand omnichannel consumer behavior across devices, pages and channels
Benefits and Business Value
Increase conversion rates
Cross-sell products
Personalize Promotions
Customize landing pages
Churn Prediction
-
Estimate user's likelihood to churn based on probabilistic scoring frameworks
-
Analyze customer behavior across all touchpoints and integrate omnichannel analytics across web and mobile applications
-
Identify at-risk customers, understand pain points in customer journey and improve your services to retain your customers
Benefits and Business Value
Identify customer
pain points
Lower customer
acquisition costs
Drive customer
retention program
Increase marketing
efficiency