Smart analytics for intelligent decision making

Make data driven decisions and provide your customers with seamless personalized experiences by unlocking smart and actionable insights from your data.
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Industry Solutions for Retail, CPG and Media

Demand-forecasting-icon

Demand Forecasting

Customer-segmentation-icon

Customer Segmentation

Recommendation-Engine-icon

Recommendation Engine

Churn-prediction-icon

Churn Prediction

Demand-Forecasting

Demand Forecasting

 

  • Easily generate forecasts for new products and short life cycle products
  • Improve inventory planning to minimize stock outs and reduce excess inventory
  • Accurately predict customer demand by factoring in local market conditions and multiple real-time data
Benefits and Business Value
Reduce-forecasting-errors

Reduce forecasting errors

Reduce-stock-outs

Reduce
stock outs

Supply-chain-optimization

Supply
chain optimization

Improve-inventory-management

Improve
inventory management

Customer Segmentation

  • Delineate specific clusters of consumers that rank high on similarity scores through custom-built models
  • Enable seamless media targeting through customized bidding on remarketing audiences
  • Drive product differentiation through target segment fit assessments and rigorous A/B testing
Customer-segmentation
Benefits and Business Value
Understand-customer-preferences

Understand customer
preferences

Improve-products-and-services

Improve products
and services

Drive-product-differentiation

Drive product
differentiation

Personalize-customer-experience

Personalize customer
experience

Recommendation-Engine

Recommendation Engine

 

  • Deliver highly personalized product recommendations based on user history
  • Drive higher customer engagement, conversions, and loyalty with hyper-relevant recommendations
  • Understand omnichannel consumer behavior across devices, pages and channels
Benefits and Business Value
Increase-conversion-rates

Increase conversion rates

Cross-sell-products

Cross-sell products

Personalize-Promotions

Personalize Promotions

Customize-landing-pages

Customize landing pages

Churn Prediction

 

  • Estimate user's likelihood to churn based on probabilistic scoring frameworks
  • Analyze customer behavior across all touchpoints and integrate omnichannel analytics across web and mobile applications
  • Identify at-risk customers, understand pain points in customer journey and improve your services to retain your customers
Churn-prediction
Benefits and Business Value
Identify-customer-pain-points

Identify customer
pain points

Lower-customer-acquisition-costs

Lower customer
acquisition costs

Drive-customer-retention-program

Drive customer
retention program

Increase-marketing-efficiency

Increase marketing
efficiency